Optimise content discovery
When you make your content available via multiple platforms, you want to make it as easy as possible for viewers to discover it. The metadata identifies the asset’s subject, genre, rating, keywords, description, and other information. It helps to improve searchability, expose the content to more viewers, and improve the viewer’s recommendation experience. Yet, staying on top of the changing requirements at each broadcast, online, or video-on-demand (VoD) platform is a tremendous task.
Our metadata management capabilities ensure your metadata is formatted to reach more viewers on every platform. Boosting your content’s discoverability leads to a wider audience, and better recommendations that improve the viewer experience.
Talk to us about how to ensure your metadata is driving maximum discoverability for your video content.Talk to us today