Growing Your Audience
Today’s consumers demand more than ever before. They want to watch their favourite shows in high quality, on any device, where and when they find time. As a broadcaster, you want to provide the best content in all necessary formats, to reach new audiences wherever and however they watch. We can help.
With more than 50 DTH platforms, broadcasters trust us to deliver a wide range of media content to their customers’ homes – including standard TV, HDTV and the world’s first Ultra HD channels. Our satellites serve 7,741 channels to more than 1 billion people in 325 million homes, and our range of solutions includes the preparation and transmission of content for both linear and non-linear platforms, as well as a full suite of media services including digital distribution and playout of content for video-on-demand, streaming and satellite TV.
Broadcast is by far the best method to bring your content to a large audience. More than 40 DTH platforms rely on our satellites and our 30 years of experience to launch and successfully operate their business. As the leading provider of direct-to-home broadcast services in Europe, we distribute over 2,600 free-to-air, free-to-view and pay-TV channels, as well as video-on-demand content to more than 62 million homes in Europe and North Africa. Our Astra video neighbourhood serves over 55 million DTH homes in Europe. This provides you with unmatched market penetration in the key European markets, including Germany, France and the United Kingdom. Wherever you are in your DTH journey, we can help you through every stage.
You will benefit from:
- The ability to serve 100% of the population in covered regions with 99.9% service reliability from ground to satellite
- A platform designed for high-bandwidth content, including HD and Ultra HD with end-to-end solutions covering all technical elements in the value chain
- Support and sharing of best practices in every aspect of your business from consumer premises equipment specifications and installer training to incentive schemes and co-marketing opportunities
- Established reach and channel neighbourhood in many markets
- Attractive and innovative business model
VoD Everywhere pushes a full library of on-demand and catch-up content to a Set-Top-Box at a consumer’s home. The solution is designed to support daily video content updates so to keep the programming lineup narrow, relevant and appealing. This avoids a ‘Paradox of Choice,’ where consumers can’t find anything because the offering is too abundant. Integrating Live Event transmissions becomes simple, and selected programs are offered with start-over functionality. All the key features of live, linear and VoD are seamlessly integrated into one user interface that is flexible enough to serve different types of usages whenever consumers are ready to watch. Optionally, a in-home wifi connectivity ensures a multiscreen experience so viewers can watch content simultaneously on mobile devices.
You will benefit from:
- An end-to-end video platform with flexible component choices for customised and efficient integration
- Mass distribution optimised video delivery with ubiquitous availability, for example, pan-national reach
- Low upfront investment and simple OPEX model for straightforward integration into your business case
Astra is a household name for DTH in Europe. We support broadcasters with marketing initiatives that help promote their channels and grow new audiences.View Website
For more information or for a quote, please contact us.Talk to us