Tech Talks 2020

Category: Video

Tech Talks 2020 - Webinar Series

17, 22 and 24 September 2020
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Every year, we look forward to connecting with our global partners at IBC and sharing our vision for the future that we are building together. As the disruption of industry events continues, we are taking our Tech Talks online with a series of webinars featuring industry experts.

The series will be run in 3 separate sessions: the first session on the 17th September, the second session on the 22nd September, and the final session on the 24th September, each including a live Q&A.

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Session 1

How cloud makes TV channels more competitive

Date: 17 Sept 2020
Time: 16:00 - 17:00 CEST

Speakers: Allan McLennan (PADEM Media Group ), Markus Placho (SES)

In these uncertain times, broadcasters and content owners want to turn existing video content into successful and recognisable 24/7, pop-up and other TV channels quickly and easily. As viewing habits have changed, media companies want to test new channels and ideas and use viewer insights to launch a tailored channel offering. They want to do this without the need for their own technical expertise and without maintaining hardware and software installations. Further, they want to create these TV channels without the upfront investment and time needed to invest in TV channel playout equipment, workflows, and operational skills.

With a broadcast grade cloud solution enabling end-to-end 24/7 content aggregation, management and delivery of TV channels, broadcasters and content owners will take advantage of state-of-the-art, secure infrastructure with full flexibility and scalability that cloud infrastructure enables. They will also see shorter deployment and launch times than what has come to be expected as well as TV channel management and configuration that is embedded in the media supply chain workflow for efficient operations.

This session will focus on how 24/7 TV channels, pop-up channels, localized TV channel versions and channel disaster recover can be quickly and easily created utilizing cloud broadcasting solutions to give audiences choice and variability to take your content anywhere.

Allan McLennan

Allan McLennan

Chief Executive and Lead Analyst
PADEM Media Group


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Markus Placho

Markus Placho

VP Products
SES Video


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Session 2

The convergence of broadcast and online TV experiences

Date: 22 Sept 2020
Time: 15:00 - 16:00 CEST

Speakers: John Adam (Samsung Research UK), Alexander Sacher (SES)

Viewing habits have been changing for some time. Audiences shift during the day from TV to mobile, so viewers want to have full choice of the content they watch, the picture quality the watch in SD, HD or Ultra HD, where and when they watch it and on what device.

The ability to expand your audience reach and content offering while keeping audiences engaged on your DTH platform/channel via a single user interface to seamlessly span both the broadcast and online world is an enticing proposition. By bringing OTT choice, functionality, interactive experiences and audience measurement to satellite DTH audiences, platform operators can provide their viewers further access to SD, HD and Ultra HD content, complete VOD libraries, optimised content, viewer interactions, targeted programming/advertisements and engagement tools while benefiting from previously untapped audience measurement.

This session will examine how hybrid DTH/OTT platforms can help existing and new players reach new audiences, deliver access to higher definition content, provide new features like audience measurement while providing further avenues to generate new revenue opportunities.

John Adam

John Adam

Director of Business Development
Samsung Research UK


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Alexander Sacher

VP Consumer Electronics Solutions
SES Video


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Session 3

How IP distribution complements satellite delivery for sports and events

Date: 24 Sept 2020
Time: 15:00 - 16:00 CEST

Speakers: Susanna Mandel-Mantello (SES), Eric Bolten (Zixi)

IP based, broadcast quality distribution has evolved over the last few years as a viable, complementary solution to satellite and fibre delivery and redundancy of live premium content. Utilising IP technologies for the routing and delivery of low-latency, secure and reliable video streams for broadcast contribution, production and delivery to takers opens new opportunities for content distribution worldwide. This is especially the case for the management and distribution of live sports and events feeds around the globe where complexity and full transparency are factors.

This session will look at how IP distribution is the ideal solution for sports organisations, rights holders and broadcasters seeking additional options to satellite distribution, fibre networks, redundancy or proprietary transport solutions with common tools for global teams to monitor and control live sports and events delivery, accessible from anywhere in the world.

Susanna Mandel-Mantello

Susanna Mandel-Mantello

VP & Head of Sales, Sports & Events
SES Video


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Eric Bolten

Eric Bolten

VP Business Development
Zixi


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