iN DEMAND

Innovating in programme delivery

Industry
Media & Broadcast

Location
North America

Client
iN DEMAND is the leading distributor of innovative, video-on-demand, pay-per-view and subscription content delivered to cable in SD, HD and 3D. The transactional platforms feature live sports, movies, events and other entertainment programming.

Challenges
Over the last 25 years, iN DEMAND has developed a huge library of content, and needed to ensure they had the technology to deliver it in new ways, seamlessly and cost effectively.

Scope
iN DEMAND reaches more than 55 million households across North America, as far as Canada and the Caribbean.

Solution
Using five transponders on three of SES's HD-PRIME satellites, iN DEMAND serves its subscribers via cable headends.

Quote
"SES's advanced satellites and its HD-PRIME neighbourhood have played an important role in the exciting growth of iN DEMAND", said John Vartanian, Chief Technology Officer for iN DEMAND. "We continue to depend on the advanced infrastructure of SES to extend our reach and meet the evolving needs of our cable affiliates."